Some reasons why the things we buy are in the shape or form they are are purely economic. Robert H. Frank points these things out in this book The Economic Naturalist and unveils simple rationality and logic (and logic of logistics) that explains product designs we have come to take for granted. The International Herald Tribune did an article for the book's release and put up this microsite that runs through some of the products we use each day.
And it was Edalene who first sent me the link.
No comments:
Post a Comment